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Milan Vet Expo 2023: the evolution of the veterinary industry

28 Mar 2023

The Allianz MiCo hosted the third edition of the Milan Vet Expo 2023, held on March 4 and 5. This is a highly relevant event in the veterinary field for all players involved. Its main objective was to encourage discussion among professionals to identify increasingly effective treatments for animal welfare.

At the same time, the speakers’ speeches aimed to provide veterinarians with a number of useful hints for running their business activities. In addition, the Milan Vet Expo provided an important opportunity for the presentation of recently introduced technologies and machinery in the field.

The event was organized by Eventi Veterinari in collaboration with other leading veterinary societies in our country. Unlike many scientific training courses, this time focused on business and management aspects. The intent was to involve the entire industry to further the progress of the veterinary sector.

Our company also took part in the Milan Vet Expo 2023 to keep abreast of the needs of a changing market so as to devise high-performance products and tools.

Participants in the Milan Vet Expo 2023

The Allianz MiCo event was ideal for those wishing to learn more about veterinary field trends, development potential, cooperations with a variety of partners and employment prospects.

The building’s 7 halls featured 130 exhibit spaces where more than 150 experts gave talks on guidelines for safety within clinics, quality and competency certification, changes in current regulations, and the latest patient health devices.

In fact, veterinarians, lawyers, tax lawyers, and psychologists who can provide key information to practitioners spoke. In addition to these professionals, many companies that design and implement innovative solutions in the veterinary field participated. There were companies like ours, active in the creation of equipment and products, some offering services, others selling food, publishers, clinics and scientific-professional societies.

A total of about 2,500 visitors were registered at the Milan Vet Expo 2023. Meeting with several members of the field helped increase our awareness of their needs. This helped us understand which projects to focus on to meet them.

Veterinary news exhibited at Milan Vet Expo 2023

During this event, companies had the opportunity to showcase a rich array of state-of-the-art devices and machinery. In particular, numerous proposals for the diagnosis of diseases in animals and their treatment emerged. Overall, technical-instrumental innovations and others related to services, such as consulting, management software and digital platforms useful to veterinary practices, were on display.

The implementation of advanced equipment for the early identification of various disorders and diseases will contribute to the welfare of animals and increase, in some cases, their life expectancy. For example, the high-definition scanners and MRIs shown at the Milan Vet Expo 2023 enable the detection of abnormalities quickly and accurately. Thus, timely action can be taken.

In addition, a variety of technologies for patient dental care, such as ultrasonic cleaning systems, were presented. Notable innovations also included robots for surgery that achieve high performance and safety levels.

The Milan Vet Expo 2023 has, therefore, demonstrated the steady progress of the veterinary industry and the vast possibilities for improving the quality of life of animals.

The transformation of the veterinary profession

Since the early 2000s, animal care has evolved quite a bit, as evidenced by the specialization ofcare provided. In fact, increasingly accurate and targeted therapies and equipment have been introduced, demonstrating greater effectiveness.

As emerged from the speeches of professionals during the Milan Vet Expo 2023, the growing development of the veterinary sector is related to theincrease in the number of pets in our homes. In Italy there are more than 64 million of them, which, as a result, move a market of several million euros. Within this sector, the main players are pet food and pharmaceutical companies, which are related to the veterinary world.

Therefore, physicians and clinic owners must adapt to its relentless rise. On the one hand, special training courses must be attended on the adoption anduse of the latest tools for patient care. On the other, management skills should be honed for the success of one’s business.

In fact, veterinarians, in addition to playing the role of doctors, can also have the role of entrepreneurs. Therefore, they need to establish positive relationships with their owners, to convey confidence to them, and invest in the purchase of suitable equipment.

Our company participated in the Milan Vet Expo 2023 precisely to meet the varied needs of this category of experts. We have been developing and producing a wide range of items for veterinary clinics, kennels, catteries and animal boarding houses for over 30 years. Contact us for more information about our customized solutions.

Author:

Lory Progetti Veterinari

For more than 30 years, we have been designing and manufacturing furniture solutions, instruments and equipment for clinics, outpatient clinics and grooming centers.

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